Looking for a Woodpecker alternative? You’re in the right place.
Woodpecker has a good reputation with outstanding reviews on G2 and Capterra.
However, not every tool is 100% perfect. You’ll always come across flaws that might negatively affect your operation. That’s why we created this in-depth Woodpecker alternatives guide.
We delved deeper to compare multiple Woodpecker alternatives feature-by-feature. We considered little details like mass email capability, cold email personalization, and more unique features.
So instead of wasting time trying to test each tool on your own, this guide will make your research short and successful.
But before we check out the tools, let’s check a few disadvantages you might experience using Woodpecker.
Cons of WoodPecker
- Poor User Interface – More users complain that Woodpecker’s UI can be tricky. For example, you might find it hard to set up your account. Plus, changing the order of your email sequence can be tiresome. You can’t drag and drop the sequences. The only option is copying and pasting, which isn’t user-friendly.
- Expensive in the long run – Woodpecker is divided into three tools, namely: cold email, sales automation, and agency tools. Each tool has its separate pricing but is still connected in some way. This makes it expensive for growing companies with multiple team members who want to use all three tools.
- Weak Analytics – You’d expect accurate reporting and analytics data from a great tool like Woodpecker. That’s the case for beginners, but advanced users will feel like the tool’s analytics lack precision and accuracy.
- Poor customer service – There have been reports of poor customer service reported from users on Capterra and G2. Most complain that customer support takes a long time to reply to queries.
We’ve got you covered if you have experienced these flaws and feel like they’re driving your email outreach back.
Below are 12 of the best Woodpecker alternatives you can try out today.
1. Right Inbox (much cheaper alternative and useful for small/startup sales teams)
You’ll definitely consider Right Inbox if you’re a startup looking for a simple, affordable tool that can still achieve most of Woodpecker’s functions.
The mantra at Right Inbox is to keep email outreach simple, quick, and effective. You can launch your campaign in a few minutes and still hit your email outreach conversion goals.
To give you a little background. Right Inbox is an email outreach tool trusted by over 250,000 professionals.
It is a go-to tool for these professionals because it also acts as a Gmail productivity tool. The best part? You can integrate it into your Gmail, meaning you don’t have to leave the platform.
Here are some of our best features that make it an ideal Woodpecker alternative:
- Mail Merge – This feature allows you to scale your email outreach without leaving your Gmail inbox easily. To keep personalization in check, it gives you placeholder variables where you can add customized information to make your message more effective.
- Email Sequences – Email sequence lets you create a series of emails to target prospects that don’t respond to your initial emails. The feature works well with mail merge, as you can do a lot while saving time.
- Templates – Instead of A/B testing, Right Inbox allows you to transform your most effective email into templates. Therefore, you don’t have to create every email from scratch, which wastes time. You just need to optimize and personalize the template before sending it.
- Email tracking – An effective outreach depends on your action after sending emails. Luckily, Right Inbox lets you track email. You’ll know if your prospect has opened, read, or clicked a link on your email.
In addition, Right Inbox comes with unique features to make your email outreach simple. These include email reminders, send later, CRM sync, and privacy notes.
The best part? Right Inbox is the cheapest email outreach and email productivity software. You can get started for as low as $7.95 per month and $6.95/month if you want a team account. Install it for free.
G2: 4.9/5 out of 5 reviews
Capterra: 4.3/5 out of 13 reviews
2. Mailshake
Mailshake was initially a suite of part tools created for content marketers.
But when the founder, Sujan Patel, realized most of their users were only interested in the email outreach feature, they changed the whole tool to focus on that one feature.
As a result, it’s one of the most popular email outreach tools targeting salespeople with stunning reviews on G2 and Capterra.
It is popular with founders, sales reps, and marketing executives in SMBS. They mainly use Mailshake for email outreach, link building, and sales prospecting.
Here are three of Mailshake’s top features.
Personalization Married with Mail Merge
Mailshake lets you preview all your emails before sending them. This has two benefits. One is that you can correct any errors. And most important of all, you can curate recipient-level personalization.
For example, you can add more personalized information to prospect A than B when previewing before hitting “send.”
Automation on Another Level
Mailshake allows you to automate most of your processes to achieve more in less time.
For example, you can create a complete email outreach campaign with follow-ups that will work on autopilot. And if you don’t know how to write killer copy, Mailshake’s Shakespeare A.I can create powerful messaging copy for you.
Tracking and Reporting
Woodpecker gives you daily, weekly, and monthly tracking and reports. However, you can’t check the reports on the web app. You have to download the data on CSV files.
And to rub salt to the injury, they boldly say that getting automated daily CSV reports is impossible.
Mailshake gives you detailed reports and analytics on the web app and a downloadable option. So you can view your reports anytime and make any tweaks to get more conversions.
Mailshake has also kept its pricing straightforward. You get two pricing options – email outreach and sales engagement. The prices are $44 and $75 /user/month, respectively.
G2: 4.7 of 189 reviews
Capterra: 4.7 of 98 reviews.
3. Reply.io
Reply.io is a sales engagement platform created for sales teams looking to boost their productivity by eliminating repetitive tasks.
Unlike Woodpecker, which mainly focuses on starting conversations with prospects, Reply.io furthers the conversations. You can use it to send emails and follow-ups, which are the most time-consuming tasks.
It’s filled with numerous features cutting across email outreach. These include an email finder, deliverability suite, AI assistant, CRM integrations, and analytics.
However, the tool has more than meets the eye.
As they kept growing, the CEO, Olge Bilozor, found that they could make Reply.io more than just a sales outreach productivity tool.
Currently, Reply.io has grown from a simple communication platform to a full sales engagement platform. On one side, it’s a sales outreach tool with the following features:
And on the other side, it’s also a lead generation tool with these features.
This is economical and reliable because you can launch a full email outreach tool without adding a third-party tool.
And talking about money, Reply.io gives you three pricing options: sales engagement, email search, and email warm-up.
G2: 4.6 out 836 reviews
Capterra: 4.9 out of 94 reviews
4. Klenty
Klenty calls itself a sales enablement tool, a fancy way to say that it acts as an email marketing and outreach platform.
Klenty uses multiple channels to target prospects. For example, you can set it to send an email to a prospect on Monday, follow it with a LinkedIn message on Tuesday, send another email on Wednesday, and finish with a call on Thursday.
The best part? You can automate the sequence on all channels, which works on autopilot. You’re only required when you need to make the call.
That’s just 2% of what Klenty offers. You’ll enjoy more features like:
Clean UI
Navigating through the website and using the web app is smooth. The website is clean and boldly says it’s created for sales teams. It doesn’t add anything that might confuse your initial experience.
Using the tool is similarly seamless. Whether setting up a campaign or just cruising through the main dashboard, you’ll love how everything is portrayed for ease of use.
A/B testing
Like Woodpecker, Klenty allows you to create variations of your email, send them out and get the one that can work best for your clients. As a result, you can modify your email outreach to get better engagements.
Klenty’s pricing is divided into three costs, Startup at $35, Growth at $60 & Enterprise at $100.
G2: 4.6/5 out of 181 reviews
Capterra: 4.8/5 out of 33 reviews
5. Outreach.io
Outreach is a sales execution platform, meaning it’s an all-in-one platform for sales teams.
You’ll get a full-suite tool that does everything like email outreach, task management, activity tracking, integrated sales dialer, and others on the same platform.
It’s an ideal Woodpecker alternative for users looking for an advanced option that can do multiple functions at once. You don’t have to add a third-party tool which is a time saver and economical.
The only downside of Outreach is that you’ll have a steep learning curve before you get used to all the features. Nevertheless, this is handy if you run a large team of SDRs ready to take on a sophisticated tool but with lifelong benefits.
Unfortunately, Outreach doesn’t include pricing on its page. You have to reach out to them first.
Trusradius: 8.8/10 of 10 reviews
6. Yesware
Yesware and Woodpecker have a lot in common. They offer similar features email outreach, tracking customer engagement, built-in templates, and more.
Plus, users have complained that both tools have the same cons, like poor support or clunky and poor UI.
So, where does that put us?
Yesware is slightly better when looking for an affordable option that can scale with your business as your outreach needs grow.
For as low as $15/month, you get access to top features like personal activity reports and unlimited tracking. These work well for solo sales professionals and entrepreneurs.
As your needs grow, you can seamlessly jump to the next plan. Woodpecker doesn’t give you this kind of flexibility.
Here’s a screenshot of all Yesware’s plans.
G2: 4.4/5 out of 756b reviews
Capterra: 4.3/6 out of 133 reviews
7. Mixmax
Mixmax carries the same mission as Yesware. That’s helping AEs and CSMs become more productive by automating daily routines while getting the best conversions.
And similar to Right Inbox, you don’t have to use the web app because the tool attaches to your Gmail inbox. Once done, you can use Mixmax to track emails, schedule email sequences, and automate your busy work.
Comparing Mixmax and Woodpecker feature by feature may give you false information because they have similar features.
That leaves us with the most important differentiators like ease of use, ease of setup, quality of support, and compatibility with your business.
According to G2, most users agree that Mixmax beats Woodpecker when you put the above considerations.
G2: 4.6/5 out of 1051 reviews
Capterra: 4.5/5 out of 179 reviews
8. Saleshandy
Saleshandy lives up to its name and helps you create cold emails that are scalable and personalized all at the same time.
In addition, they can help improve your email deliverability. One of the core features that Saleshandy offers is the automation of follow-up emails. It will also help you with your copy by suggesting alternatives when it comes to the body, copy, subject lines, and even CTAs.
Plans range from $25 all the way to $219 per month, depending on your needs. One of the downsides of sales handy is that Mail Merge can be expensive and is not a standard part of the package.
G2: 4.6/5 out of 528 reviews
Capterra: 4.5/5 out of 123 reviews
9. GMass
GMass is another alternative to the Woodpecker. GMass can do a variety of things, such as improve your deliverability, automate follow-up sequences, and even send a lot more emails than Gmail would normally allow you to send.
It can verify and test links, include Google Sheets, and create professional cold emails in seconds. With additional features like email reporting, analytics, and scheduling, mail mergers, GMass has thought of a lot of common problems for email marketers.
One of the cons is that tracking management is not as straightforward as it could be. In addition, collaborating with Sheets is somewhat complicated. It could use some more customization. GMass’ pricing begins at $20 a month and goes up to $50 per month.
G2: 4.8/5 out of 1,003 reviews
Capterra: 4.8/5 out of 1,097 reviews
10. Apollo.io
Sales intelligence is becoming a buzzword, but Apollo.io is certainly a leader in that space. With over 265 thousand contacts available, the sky’s the limit. Apollo prides itself on being GDPR compliant, so European users can rest assured they’ll stay out of legal trouble.
Apollo.io is one of the first companies to implement AI into their offering. Features like lead scoring, rich buyer data, and pipeline management, all come with Apollo’s different tiers of service.
It starts for free and goes up to $79 per user per month to choose an annual plan. One thing we should mention about Apollo is that many of their emails can end up in the spam folder, so while they boast unlimited contacts, you should take that claim with a grain of salt.
G2: 4.8/5 out of 6,045 reviews
Capterra: 4.6/5 out of 325 reviews
11. HubSpot Sales Hub
If you’ve been around the internet marketing world for a while, you’ve likely heard of HubSpot. But their sales hub is a relatively newer product, all things considered. It’s a sales software that helps you automate your email marketing, among other things.
It allows you to create in-depth reports, schedule campaigns, and automate many of the daily mundane tasks when it comes to sending out emails. With custom reports, omnichannel marketing, and even social media integration, HubSpot can cover a lot of bases.
Of course, that doesn’t mean that it’s cheap. On the low end, HubSpot Sales Hub costs around $375 a month. On the high end, it costs several thousand. That in and of itself is a major downside, especially for growing small businesses who don’t want to be overcharged.
G2: 4.4/5 out of 10,384 reviews
Capterra: 4.5/5 out of 3,882 reviews
12. SalesLoft
To round out this list of Woodpecker alternatives, there is SalesLoft. They name themselves the first AI-powered email platform. Of course, other companies have been known to use AI in the past, but you can’t blame them. It’s a pretty good marketing angle.
And of course, they do back it up with a lot of AI-powered workflows. For the most part, they focus on the whole sales cycle, allowing you to guide your workflow from first contact into a sale or renewal. With sales tracking, dashboard software, training, and even recording software, SalesLoft is fairly in-depth.
Of course, it would be convenient to be able to list a price, but they aren’t very transparent with that. You’ll need to reach out for a demo (a sales call) if you want that information. In addition to that, their LinkedIn integration is not quite up to par, and contact data would be a huge improvement.
G2: 4.5/5 out of 3,750 reviews
Capterra: 4.3/5 out of 207 reviews
Final Verdict
There are hundreds of email outreach tools, all trying to make a name and get your money.
Woodpecker is a great option, but some cons might affect your outreach needs. Right Inbox is ideal if you feel like you need a less sophisticated option that can get you started without breaking the bank.
It’s created for users who feel like Woodpecker is overrated and very expensive. Download it and test it out for free.
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David Campbell is the editor of the Right Inbox blog. He is passionate about email productivity and getting more done in less time.